The beauty of makeup

Is Customization The Future Of The Beauty Industry?

I had been acting a bit cocky after having crafted a new, never-before-seen color via the cosmetics startup Finding Ferdinand, which produces custom-made lipstick shades. I selected a good chunk of fuchsia, a bit of cranberry, with just a hint of mauve. And behold, I gave life to a new shade of lipstick! I am an original. A creator. A genius, really. I had to give my color a name. I went with “The Seduction of John Stamos.” It was quite a simple process: Finding Ferdinand sends a lip palette in the mail, which you use to mix your preferred shade. Then, you submit a rough estimate of the colors through the company’s website, which allows up to 65,000 color combinations....

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B.O.M.B. Makeup Challenge - YouTuber Jackie Aina Encourages Supporting Black-Owned Beauty Brands

There have been tons of fun, viral makeup challenges floating around the internet lately, but none have been as meaningful as this one.In a new YouTube tutorial that already has over 99,000 views, L.A.-based beauty vlogger Jackie Aina is challenging all black and non-black YouTubers to participate in the B.O.M.B challenge, which is an acronym that stands for Black-Owned Makeup Brands.Her video spotlights brands that are black-owned but not necessarily created exclusively for black women. Many of the brands she features actually offer countless shades that will look flattering on all skin tones."I think it's really impressive that someone would take the initiative to say: Hey, you guys [...

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Beauty guru Nikkie demonstrates make-up's by transforming HALF of her face, Daily Mail Online

Beauty guru demonstrates the incredible power of make-up by transforming HALF of her face with cosmetics while leaving the other half completely bareNikkie, 21, says people often question whether it's really her in her YouTube tutorials when they see her without make-upShe was inspired by an episode of RuPaul's Drag Race to glam up half of her face while leaving the other half make-up-freeIn the video, she gives a step by step guide to her make-up transformationPublished: 22:16 GMT, 9 June 2015 | Updated: 11:19 GMT, 10 June 2015A make-up artist who claims that people are shocked to see her with and without make-up has set out to show others just how much of a difference cosmetics can make....

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Is Men In Beauty Ads the Next Step for the Makeup Industry?, Mic

On March 16, drugstore beauty brand Maybelline posted a photo of a beauty blogger on its Instagram...

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History of cosmetics - Wikipedia, the free encyclopedia

History of cosmeticsThe history of cosmetics spans at least 6000 years and is present in almost every society on earth. Some argue that cosmetic body art was the earliest form of ritual in human culture, dating over 100,000 years ago from the African Middle Stone Age. The evidence for this comes in the form of utilised red mineral pigments (red ochre) including crayons associated with the emergence of Homo sapiens in Africa.early major developments include the use of castor oil in ancient Egypt as a protective balm and skin creams made of beeswax, olive oil, and rosewater described by the Romans. The Ancient Greeks also used cosmetics.Cosmetics are mentioned in the Old Testament —2 Kings 9:...

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19 Beauty Experts Explain How Makeup Has Shaped Their Self-Image

3. Deepica Mutyala, aka Deepicam, on-air beauty expert and YouTuber...

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22 Vegan Makeup Brushes for a Kinder Makeup Bag, Cruelty-Free Beauty Cosmetics, Living, PETA

22 Vegan Makeup Brushes for a Kinder Makeup BagDid you know that some makeup brushes are made with real animal hair? It...

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Why Beauty is Important for Women - Building women's confidence through makeup. Make-up and self-esteem.

WHY BEAUTY IS IMPORTANT FOR WOMEN AND HOW MAKEUP CAN HELPBeauty Builds Confidence...

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Alicia Keys on Doing Your Own Makeup and Overcoming Fear - Vogue

Alicia Keys is a dizzying multi-hyphenate. On the cusp of releasing her sixth studio album and fresh off the heels of her second marathon, the mother of two is busy coordinating tonight’s Black Ball, a fundraiser for Keep a Child Alive, the AIDS-fighting nonprofit she cofounded more than a decade ago. And that’s just this week. When she’s not acting, producing, or directing, Keys serves as the face of Givenchy ’s Dahlia Divin perfume, half of the proceeds of which, for those who choose to purchase one of the company’s limited-edition charity bottles this month, will go to Keep a Child Alive.When we catch up with Keys over the phone, she’s in the midst of rehearsing for the Black Ball’s...

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Beauty: how makeup can help at the hardest times, Fashion, The Guardian

‘The importance of beauty to so many is something one should respect.’ Photograph: Alex Lake for the GuardianI attended a close friend’s funeral last week. I’d taken some time off at the end of her life, when working my way through a pile of product testers was the last thing I felt like doing, but she unknowingly convinced me to get back in the saddle.Carey, and many friends and readers like her, is the reason I’m offended by people who tell me how unimportant beauty is, how irrelevant, silly and vain. It reveals a spectacular lack of emotional intelligence, because to many (though not all) people, appearance is a crucial part of our identities, grooming is a form of self-care that allows...

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